Be a Badass, But a Likeable One
Alison Fragale shares 5 key insights from Likeable Badass: How Women Get the Success They Deserve.
What does it take to command respect, inspire admiration, and build authentic connections in both your personal and professional life? According to organizational psychologist and University of North Carolina Chapel Hill business professor Alison Fragale, the secret lies in becoming a “likeable badass.” It’s not about arrogance or intimidation—it’s about blending care and competence in a way that earns you status while staying true to who you are. In her new book, Likeable Badass: How Women Get the Success They Deserve, Alison shares practical, science-backed strategies to help women and men rise, thrive, and lead with authenticity. Scroll down to hear her share her key insights.
The 5 Key Insights:
1. Being a likeable badass is your path to status.
2. Use your skills to help others.
3. To build status efficiently, find your small deposits.
4. Have a good answer to everyday questions.
5. Have other people build your status for you.
