Book of the Day from The Next Big Idea Club

Book of the Day from The Next Big Idea Club

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Book of the Day from The Next Big Idea Club
Book of the Day from The Next Big Idea Club
Boost Your Creativity and Career with These Silicon Valley Secrets
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Boost Your Creativity and Career with These Silicon Valley Secrets

Microsoft's success isn’t just about tech—it’s about the mindset and strategies that fuel innovation. Here’s how you can apply them to supercharge your own work life.

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Dean Carignan's avatar
JoAnn Garbin's avatar
Michael Kovnat
,
Dean Carignan
, and
JoAnn Garbin
Feb 25, 2025
∙ Paid
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Book of the Day from The Next Big Idea Club
Book of the Day from The Next Big Idea Club
Boost Your Creativity and Career with These Silicon Valley Secrets
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How does a company stay relevant for 50 years in an industry where startups rise and fall every season? Since its founding in 1975, Microsoft Corporation has offered a masterclass in continual innovation—outlasting rivals, reinventing itself, and bouncing back from setbacks even after being counted out.

So what’s the secret? Until now, Microsoft’s innovation playbook has been closely guarded. But in a new book, two insiders pull back the curtain to reveal the strategies that have fueled the company’s biggest breakthroughs—and how you can use them to accelerate your own success.

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A guest post by
Dean Carignan
Parner General Manager in Microsoft's Office of the Chief Scientist.
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A guest post by
JoAnn Garbin
25 years of innovation, a lifetime of curiosity. I'll share some of my ideas, lessons learned, and questions here in the hope of starting some interesting conversations.
Subscribe to JoAnn
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