The Real Reason You’re Not Getting Promoted

It’s not because you’re not good enough. It’s because you’re not visible enough. Here’s how to fix that.

You’re doing great work. So why does it feel like no one’s noticing?

Because they’re not.

Being good at your job and putting your nose to the grindstone just isn’t enough to get ahead in your career. More than anything, you need to be seen, and that calls for an entirely different skill set.

Lorraine K. Lee has been there. Early in her career—in which she was a founding editor at LinkedIn and Prezi— she kept her head down, hit every deadline, and still got passed over. It wasn’t until she learned how to be unmissable—online and in real life—that everything changed.

Here are Lorraine’s top five tips for having what she calls unforgettable presence: