The Week in Big Ideas - May 16, 2025
From offbeat parenting techniques to surprising strategies for healthy aging—a roundup of the best things we read and listened to this week.
AI can predict if and when you’ll get dementia. C-sections should be public events.
Just when you think you’ve heard it all, an author comes along with an idea that surprises you, that makes you rethink everything you thought you knew.
At Next Big Idea Club, we found ourselves saying “huh?” more than once this week as we came across a whole batch of counterintuitive insights. Check out these highlights below:
Book Bite of the Week
Please, yell at my kids.
Have you downloaded the Next Big Idea app, a free tool that puts thousands of big ideas right at your fingertips? This week in the app, journalist Marina Lopes shares five big ideas from her new book Please Yell at My Kids: What Cultures Around the World Can Teach You About Parenting in Community, Raising Independent Kids, and Not Losing Your Mind.
Author Insider
Are you a working—or aspiring—writer? Collaborate with literary leaders, discover proven tactics to grow your writing career as a business, and unlock private, off‑the‑record gatherings. Connect, learn, and grow together through an exclusive community of authors and industry experts. Join our growing community at Author Insider. This week, New Yorker contributor Stephen Witt shares a bold vision of what will become of the book in the age of AI.
This Week on the Next Big Idea Daily Podcast
How to live forever. Well, almost forever.
is the executive vice president and a professor of molecular medicine at Scripps Research, the largest nonprofit biomedical institute in the United States. He is also a practicing cardiologist and one of the ten most-cited medical researchers. His new book is Super Agers: An Evidence-Based Approach to Longevity.This Week on the Next Big Idea Podcast
NVIDIA’s Jensen Huang bet big on AI. What comes next?
In his new book, The Thinking Machine, Stephen Witt offers a riveting portrait of Jensen Huang, who went from immigrant dishwasher to CEO of the world’s most valuable company.
Member Event
Join us on May 22nd at 2pm ET for an official Book Chat about You're the Boss: Become the Manager You Want to Be (and Others Need), by
.
This will be a virtual get-together where members engage in a moderated discussion about the book. The conversation will be guided by a presentation about Sabina's key insights. Whether you’ve read the book, enjoyed the Book Bite, or just want to show up and learn on the fly, know that you are welcome to participate!
Not yet a member of the Next Big Idea Club? Go here to sign up and then write to ania@nextbigideaclub.com to secure your spot.
Happy Pub Week!
Some serious books from some serious writers came out this week, including new work from the likes of Ron Chernow, Former FDA David A. Kessler,
, Emily Bender, Alex Hanna, and Zach Mercurio.Elsewhere…
To get a curated selection of the best new nonfiction sent right to your door—as selected by Malcolm Gladwell, Adam Grant, Susan Cain, and Daniel Pink—check out our hardback subscription club.
Well, if you can’t find something above to interest and inspire you…then wait until next week, when I’ll be sharing a fresh supply of big ideas. Until then, stay curious!